Jessica Martin-Weber



  1. Hi there! I was hoping that you might be able to post some information on our event for the Big Pink Bus with Latch on America through Milk for thought! We are gearing up to one of the biggest stops on the tour! I know just how much reach LTB has on FB and I’m hoping that you can help us spread the word! Thanks in advance!

    Facebook event page:

    FOR IMMEDIATE RELEASE: July 22, 2011

    Poughkeepsie, NY

    Milk for Thought’s Big Pink Bus for Breastfeeding heads to Poughkeepsie

    Latch on Hudson Valley Breastfeeding Festival to be held on July 31

    All are invited to a festival showcasing local businesses and organizations that support breastfeeding in the Hudson Valley. The festival will take place on July 31, 2011 at the Jewish Community Center, located at 110 South Grand Avenue, Poughkeepsie, NY 12603, from 12pm-4pm.

    A nationwide tour called the “Latch On America Tour” embarked on July 14th to film a documentary highlighting breastfeeding across America. The Big Pink Bus will roll in to Poughkeepsie on July 31, and Latch On Hudson Valley is partnering with local business Waddle n Swaddle to make this the best stop on the Big Pink Bus Tour.

    Jenn Sullivan, owner of Waddle n Swaddle, explained, “Since we opened our doors in Poughkeepsie in 2007, we have seen a marked increase in both the promotion and acceptance of breastfeeding. Businesses are recognizing the importance of supporting and being comfortable with breastfeeding families. We are proud to be a chosen location for the Big Pink Bus. This is a huge event for the Hudson Valley and a clear indication that breastfeeding has become the norm for the families residing here.”

    The Breastfeeding Festival is hosted by Latch on Hudson Valley and Waddle n Swaddle. LOHV was founded in order to promote and support breastfeeding in the Hudson Valley. The two united to bring the Big Pink Bus as a kick for what will be an annual event.

    The festival is geared for young and expectant families. Activities for children will include live music, art and movement. Education for breastfeeding and healthy living will be a main point of the festival. Professional breastfeeding photos, local vendors and food, not-for-profit organizations and business that focus on breastfeeding support will all be there.

    The event is rain or shine and is free to the public.

    Background about Waddle n Swaddle:

    Waddle n Swaddle is a mama and baby essentials boutique and wellness center. Jenn Sullivan, a lactation counselor, opened the first one with her mom Arleen Johnson in Poughkeepsie, NY in 2007 to meet the needs of the breastfeeding and natural parenting community. The second location in Rhinebeck, NY was opened with partner Kerry Zeff in September 2010. The store’s focus on supporting families through pregnancy and toddlerhood with unique products, baby registries and classes.

    Background about Latch on Hudson Valley:

    When Joanne Van Derveer started the La Leche League of Poughkeepsie in 1963, she had no idea the impact that she would have. Not only did she teach breastfeeding and holistic living to the members of her group, but she passed along her passion and community commitment to her family.

    Her granddaughter, Vanessa Van Derveer O’Keefe, has continued the legacy with Latch on Hudson Valley. A newly formed organziation, LOHV is working towards uniting the local breastfeeding community. The collective goal is to empower breastfeeding mothers and educate members of our communities in the long lasting benefits of nursing. LOHV is committed to not only hosting a fun, educational and inspiring annual festival, but to continue to bring the community closer together.

    Background on Milk for Thought and the Latch on America Tour:

    Breastfeeding has been making headlines — from The Surgeon General’s Call to Action to the First Lady’s Let’s Move Campaign. Using this momentum, Milk for Thought is taking the energy, passion and dedication of the breastfeeding community on the road. For 45 days and in 30-plus cities, MFT will have one goal in mind: to empower and connect the breastfeeding community.

    Goals of the Latch On America Tour include:
    ?supporting the 20 steps of the Surgeon General’s Call to Action for breastfeeding;
    ?connecting new moms with lactation experts;
    ?increasing awareness of local breastfeeding resources; and
    ?learning about and documenting the unique breastfeeding culture in each city.

    Along the way, a documentary crew will capture the amazing breastfeeding stories of mothers and advocates, as well as profile organizations that are taking action to educate and support breastfeeding moms.

    “We are going to meet some incredible people and inspire others,” adds Comfort. “Really, we are just honored to collaborate to provide real solutions and support, not just to breastfeeding moms but also to their support network.”

    Breastfeeding is beautiful, but it’s not always easy. Every mother who wants to breastfeed should have easy access to the love, support and encouragement she needs in one friendly and reliable place. works collaboratively with all members of the breastfeeding community to help new moms have a successful breastfeeding journey by connecting them to local experts and counselors, baby-friendly hospitals and birthing centers, support groups, and other mothers. By providing an online platform, the entire support community can comprehensively support new parents, change attitudes, improve national rates of breastfeeding, and impact legislation. To learn more, please visit or find us on Facebook and Twitter.

    For more information or press inquiries, please email [email protected] or call 619-318-3536.


    Jenn Sullivan

    Waddle n Swaddle

    845 473 5952

    [email protected]

    Vanessa Van Derveer O’Keefe

    Latch on Hudson Valley

    914 489 6765

    [email protected]

  2. Hi! 
    I’m wondering if you could help me promote my Eco Chic Boutique & resource center?
    I went from stay home mom of 8 years to running a resource & downtown shop, we opened 5 months ago. I am also a doula & childbirth educator.
    We are family owned & operated & yes we are online but not a online only shop, as well as I  run it with a 13 month old & my older boys help after school!

    We have over 13 classes & events as well as green goods, handmade clothing by wahms, non toxic organic skin care, cloth diapers & more.

    If you can tweet about  us , tag us, blog about us, put our button up, feature us, review a product.. Anything!!
    please follow us on twitter (EcoChicBaby) & facebook (Eco Chic Baby)
    707.624.6168 please contact me with any questions 🙂

    Heart full & hopeful,
    Chrissy-owner Eco chic baby

    Sent from my iPad

    • Hi Crissy,
      Congrats on your business, sounds great. If you’d like information on becoming a sponsor please email jeremy I’m very selective about the businesses I promote and recognize my time is valuable so I don’t do free promotions for a business. I’m sure you understand. ~Jessica