Kangaroo Care Awareness Day Celebration with NüRoo

Kangaroo Care Awareness Day Nuroo Skin-to-skin increasing neural pathways

Today is Kangaroo Care Awareness Day, a day that’s near and dear to us, because it celebrates and highlights the practice of Kangaroo Care (KC), or Skin-to-Skin contact. We at NüRoo are extremely passionate about the practice, science and benefits of KC. So passionate about it, that we truly geek out and could talk about it all day!   But it wasn’t always that way….

We, Daniela + Hope, the co-founders of NüRoo, both had children before learning the importance of Kangaroo Care. Sure, we had heard of Skin-to-Skin contact and knew that it was good for mom and baby, but that was the extent of what we knew. It wasn’t until subsequent pregnancies, when our nurse midwives told us about the long-term benefits of the practice, that we truly understood what KC was all about. Our nurses explained that Kangaroo Care (KC) was a very specific way of holding baby, wearing only a diaper, vertically on mom’s bare chest. Continuous skin-to-skin contact stimulates a nerve in both mom and baby, sending a message to the brain to produce a hormonal cascade that delivers a whole ton of benefits.

We were AMAZED to learn that an uninterrupted 60 minutes of Kangaroo Care would accelerate baby’s brain development, reduce stress and crying, regulate baby’s body temperature, heart rate and breathing; increase their quality of sleep; enhance their immune system; stimulate digestion and weight gain; and increase breastfeeding behavior. Equally important, the practice offered benefits for mom that include a decreased risk of postpartum depression; increased milk production; reduction in postpartum bleeding, cortisol (stress) levels, and blood pressure; increased pain tolerance; and higher levels of psychological well-being.

Having received a taste of the science behind the practice, how could we not give and receive all those amazing benefits simply by cuddling our newborn?!

Each of us left the hospital bound and determined to practice KC with our babies, for at least an hour a day. But with active families, including toddlers, running around at home, who had an uninterrupted hour, much less 10 minutes, to lay with baby skin-to-skin in bed or on the couch? And so, the hunt was on for a product that allowed us to wear baby skin-to-skin while we were on our feet, hands-free, doing what we needed to do. And when we never found such a product out there, we decided to invent it ourselves, and the NüRoo Pocket was born!

Seeing the impact Kangaroo Care had on our babies charged and empowered us to advocate for this incredible practice for ALL moms and babies. Hungry to learn as much as we could, we went on to become certified by the US Institute for Kangaroo Care and continue to educate providers and moms alike on the many benefits of KC that extend far beyond bonding. If our story can leave you with one lasting though, may it be that skin-to-skin is not just a hospital based practice. Over 40 years of research proves that the best place for you and your baby to spend the fourth trimester and beyond, is together skin-to-skin! Learn more about the NüRoo Pocket and the science behind the practice at nuroobaby.com.

Nuroo breastfeeding kangaroo care awareness day

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 Daniela + Hope are giving away 1 NüRoo Pockets Babywearing Shirt to 12 different winners to encourage and support Kangaroo Care Awareness Day and skin-to-skin time for moms and babies.

The NüRoo® Pocket is a babywearing shirt that offers full coverage and mobility for moms practicing skin-to-skin contact with their baby.  It also doubles as a hands-free carrier!  Extremely easy to get baby in and out of, without wrapping, tying or knotting.

  • The ‘cross and hug’ closures provide a custom fit as your body changes and your baby grows.
  • The fabric is super soft, breathable, moisture-wicking and offers just the right amount of compression to ensure proper position and continued support for both mom and baby.
  • It adheres to the sling carrier standards, which means it’s been tested up to 45 pounds.
  • A 2014 Editor’s Pick from What to Expecting When You’re Expecting!
  • Available in long-sleeve or short-sleeve in Black or Teal, Sizes XS – XL
  • Designed for pre- and full-term babies
  • Retails for $59.99

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*This giveaway is open to winners in the USA only.

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